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Unlock Growth: Search Experience Optimization Explained
By January 21, 2026

Learn how Search Experience Optimization (SXO) uses user behavior data to improve clicks, engagement, and conversions. Discover its benefits, challenges, and practical examples.

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Google Ads Total Budgets: Simplify Fixed-Duration Campaign Spend
By January 15, 2026

Google Ads now offers total campaign budgets for Search, Performance Max, and Shopping campaigns. Set one budget for the entire campaign duration, eliminating daily adjustments and optimizing spend for product launches, sales, and promos.

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Unlock New Audiences with Demand Gen Strategies
By December 11, 2025

Discover how Demand Gen helps reach new customers across streaming, scrolling, and shopping platforms. Learn its power in driving 68% new conversions.

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YouTube Ad Boost: New Bidding & Creative Tools in Demand Gen
By October 21, 2025

October’s Demand Gen Drop introduces powerful bidding optimizations and creative tools designed to boost YouTube ad performance for advertisers.

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